On this Mother’s Day, let’s take a look at how these Indian female entrepreneurs aka Momreneurs are reshaping the business world, one innovative idea at a time!
As we celebrate Mother’s Day worldwide today, some women – mothers and professionals as well – are reshaping the industry they are masters in. These women are at the forefront of innovation and leadership in the emerging market, representing a powerful blend of entrepreneurial spirit and maternal insight. With companies like Mamaearth and Sugar leading the charge, along with numerous others such as Ame Organic and Oziva, female founders are not only challenging traditional business norms but are also making significant inroads in both their professional and personal lives, embodying empowerment and gender equality in the process.
On this Mother’s Day, let’s take a look at how these Indian female entrepreneurs aka Mompreneurs are reshaping the business world, one innovative idea at a time!
Ghazal Alagh, Co-Founder, Mamaearth
Ghazal Alagh, the co-founder of Mamaearth, exemplifies the dynamic spirit of a successful ‘mompreneur.’ Despite the challenges of motherhood, her adept skills in innovation and strategy have not only helped launch Mamaearth into a leading position in India’s D2C skincare market but have also shown that effective leadership and maternal responsibilities can go hand in hand, inspiring a new generation of women to follow in her footsteps.
Along with her entrepreneurial accomplishments, Ghazal Alagh has also steered Mamaearth towards impactful marketing initiatives, such as the well-received ‘Pujo campaign’. This campaign cleverly tapped into the cultural fabric of India, celebrating the traditional Durga Puja festival while emphasizing the brand’s commitment to natural and toxin-free products.
Vineeta Singh, Founder and CEO, Sugar Cosmetics
Vineeta Singh shines as a guiding light, especially for aspiring ‘mompreneurs’ across India. As the driving force behind Sugar Cosmetics, her journey embodies resilience, innovation, and the unyielding spirit of motherhood woven seamlessly into entrepreneurship.
Beyond business success, Vineeta’s role as both a mother and an entrepreneur merged seamlessly as she fostered a company culture that champions women’s empowerment.
In a bid to empower women entrepreneurs, SUGAR Cosmetics launched the ‘NotSoSmallBusiness‘ campaign on Women’s Day, showcasing a different woman-led business each day from March 1st to March 7th, 2024. The campaign aimed to challenge stereotypes surrounding women-led businesses and amplify the visibility of these enterprises. Leveraging a digital strategy, the campaign garnered over 1.4M+ views.
Nandita Sharma, Founder and CEO, Ame Organic
Nandita Sharma, the founder and CEO of Ame Organic, a natural skincare and wellness brand, has thirty years of expertise in the health and wellness industry. Nandita integrates traditional Indian healing practices throughout the world through Ame Organic. Acknowledgement for her achievements has brought her honors such as “Debutante Franchisor of the Year’‘ and “Iconic Woman Creating a Better World for All.”
Nandita Sharma embodies the essence of a ‘mompreneur,’ balancing the roles of motherhood and entrepreneurship with grace and determination. As the founder of a skincare and wellness brand, she brings a passion for natural ingredients and holistic well-being to her products.
Aarti Gill, Co-Founder, OZiva
This Mother’s Day, we celebrate the remarkable journey of Aarti Gill, a woman whose entrepreneurial spirit and dedication to wellness have transformed lives across the nation. As the co-founder and CEO of OZiva, a plant-based wellness startup, Aarti has championed a holistic approach to health that resonates with mothers everywhere.
A proud alumna of IIT Roorkee and INSEAD, Aarti’s journey began in the financial services sector with Capital One. However, her passion for wellness led her to embark on a new path—one of entrepreneurship and empowerment. Recognizing the growing demand for clean nutrition products, OZiva was launched in 2016, offering a range of products catering to women’s health, skincare, haircare, and general wellness.
Their dedication and vision caught the attention of industry giants, culminating in Hindustan Unilever’s acquisition of OZiva in 2022. Through a combination of primary infusion and secondary buyouts, Aarti’s commitment to clean, sustainable nutrition has reached even greater heights, inspiring mothers and families nationwide. This Mother’s Day, we honor Aarti Gill—a true trailblazer whose passion for wellness continues to empower generations to lead healthier, happier lives.
Article Credit: india