Joining the plant-based meat world this week is Trader Joe’s. The grocery chain will introduce it’s own line of plant-based burgers called “Protein Patties.”
In a statement to Food & Wine, Trader Joe’s said, “Folks are increasingly going for meatless burgers for all kinds of reasons, but we like to think that one reason in particular is primarily responsible: plant-based burgers have gotten really, really good recently.That’s why we decided to bring in our very own Trader Joe’s Protein Patties.”
Plant-based burgers have gotten good recently, with offerings from Impossible Foods, Beyond Burger and Tofurky’s burgers currently offered at supermarkets. Trader Joe’s new burger is kosher, vegan and is packaged in two quarter-pound patties.
The burger is made from pea-protein, sunflower oil, oat fiber, seasonings and beets. Nutritionally, the burgers contain 18 grams of protein, 11 grams of carbs and 20 grams of fat. The burgers will be available for $4.49.
The company’s press release said, ” Implausible as they may seem, Trader Joe’s Protein Patties are here, and our veggie burger game will never be the same.” According to the company, the burgers get brown and sizzle like regular meat burger. The beets in the burger give it the “meat” color.
Plant-based meats continue to grow in popularity. Impossible Foods announced it’s latest plant-based offering, a pork and sausage, at CES in early January. The chairman of Dunkin believes plant based options, like the company’s Beyond Meat offering, are here to stay.
Article Credit: onegreenplanet