‘Gender no bar: Women lead everywhere as companies focus on skill’

NEW DELHI: As workplaces become more focussed on skill and capability rather than being gender-biased, it’s women leading everywhere, feels the fair sex in the corporate world.

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Rati Shetty, Chief Product Officer and Co-founder, BankBazaar.com, said that close to 40 per cent of her company’s employees are female, and this has been completely organic – not deliberate.

“Skill and capability are gender-neutral. In the workplace, persistent and focused effort coupled with careful planning, patience, dedication, and an ability to find learning in mistakes can spell the difference between being good at what you do versus being great at it,” Shetty told IANS.

“When you build up an organisation that looks for these qualities in all their employees regardless of their gender, you realise that there are just as many, if not more, women who bring these qualities to the table as their men counterparts. So you lose all reasons to pick and choose on the basis of their gender,” she added. 

According to Shetty, the startup ecosystem is becoming far more conducive to women entrepreneurs. 

“Today, some of the biggest start-ups in India have women at the helm as either co-founders or chief officers. For those people who cite a lack of confidence or entrepreneurial knowledge as challenges to women entrepreneurs, these numbers highlight India’s robust startup ecosystem with an enabling environment for entrepreneurship and innovation, regardless of gender,” she said. 

Most companies are already working towards removing any gender imbalances by undertaking various corporate social responsibility (CSR) programmes and implementing initiatives towards the empowerment of women in the workplace. 

Article Source: Economic Times

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