India CSR Law

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Why startups can’t ignore corporate social responsibility

Startups need to embrace corporate social responsibility to capitalise on a growing trend among consumers and make the world a better place, Zendesk VP of public policy and social impact Tiffany Apczynski says. She says that more than 90% of consumers around the world today will move to brands associated with a good cause.

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CSR: 2,351 cos spend nil, 776 firms engage NGOs

As many as 2,351 companies have not spent a single penny on corporate social responsibility (CSR) activities, while a total of 776 firms have engaged NGOs for implementing such tasks, Parliament was informed today. The new Companies Act mandates every company with a networth of Rs 100 crore to set aside minimum 2 per cent …

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Hero Moto Corp Case Study – How to leverage social media to increase the impact of CSR efforts

When Vijay Sethi, CIO of Hero Moto Corp took up additional responsibility of a the Head- CSR, he knew technology would come in handy to ramp up the CSR efforts. Here’s how Sethi delivered on his promise. Bisma was like any other 8-year-old girl who loved going to school and enjoying the simple pleasures of …

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