Does hearing about a company’s charitable donations raise your opinion of their products? According to a new study in the Journal of Consumer Research, corporate social responsibility leads consumers to believe products are better quality.
I’m sure you’ve heard all about the millennial generation. Those 20- to 36-year-olds, pampered throughout their lives by their baby-boomer parents, have grown up to be self-absorbed, entitled narcissists, right? Actually, this isn’t an accurate picture of millennials—and since they now represent the largest share of the American workforce, that’s good to know. Despite …
Be the Change: Promoting Corporate Social Responsibility Read More »
Every aspect of our lives is undergoing rapid change. In the corporate world, this is evident from how human resources management (HRM) is reinventing itself to manage increasingly open, flat, interactive and differentiated ecosystems in constant flux. These corporate ecosystems can no longer be managed efficiently by hierarchical authority alone.
“Success is liking yourself, liking what you do and liking how you do it.” – Maya Angelou So many conversations I have with friends, family and colleagues center on this idea of colliding personal and professional passions, being more intentional about working with purpose and trying to find more joy in every moment. Across sectors, …
CSR Grows in 2016 as Companies Embrace Employees’ Values Read More »
As business leaders, we need to understand and appreciate our newest generations in order to attract and retain them. My daughter is a millennial. Recently I asked her when she uses email, and she stated matter-of-factly: when she has to talk to old people. Keeping this in mind, I’ve found these strategies to be especially …
3 Ways to Stop Millennials From Fleeing Your Company Read More »
