CSR

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A Year in CSR: The Top 10 Trends of 2014

2014 was a landmark year for corporate social responsibility (CSR). In the past 365 days we saw more than 2.4 million people willingly douse themselves in ice-cold water, a football stadium-sized clothing recycling effort, ketchup turned into cars and ugly vegetables take the main stage. Companies took CSR efforts to the next level and consumers …

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Virgin Mobile is Shaking up Australia’s Telco Industry

  Virgin Mobile is the young kid on the block when it comes to the telco industry in Australia.  Facing up against the big and established players, Telstra, Optus and Vodafone, Virgin Mobile has recently launched a campaign platform that clearly differentiates them from their competitors. Arguably, it positions them right up front in terms …

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Bottomline, CSR’s just plain good business

  The latest State of Corporate Citizenship report has been released by the Boston Center for Corporate Citizenship, with findings from 752 executives from companies with operations across the globe. I is interesting to learn what [if anything] has changed since this study began a decade ago. Here are the top 10 finds [with italicized …

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Uber wants to be ‘good corporate citizens’

  Uber is rolling out its largest charitable effort yet in the United States this week — and perhaps bringing in some much-needed goodwill as a result. The ride-hailing company announced the launch of its first-ever “national giving campaign” on Tuesday to raise money for No Kid Hungry, a group working to end hunger among children …

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Making Corporate Social Responsibility Effective

Corporate social responsibility (CSR) has become a badge of respectability for major companies. But voluntary initiatives to promote socially responsible business practices can never replace protective legislation says the author.   Nevertheless, financial incentives would increase their effectiveness and improved inspectorates could encourage small and medium sized firms to improve their labour practices.

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