Brand CSR

A recent CDP report ranks automakers’ performance in reducing greenhouse gas emissions from their products and operations. But the important discussion isn’t about who is “winning.” After all, many of the company scores are very close, and company performance is driven largely by the markets they sell into. In the United States, for instance, consumers …

A Look Behind the CDP’s Ranking of Auto Companies’ Climate Impacts Read More »

2014 was a landmark year for corporate social responsibility (CSR). In the past 365 days we saw more than 2.4 million people willingly douse themselves in ice-cold water, a football stadium-sized clothing recycling effort, ketchup turned into cars and ugly vegetables take the main stage. Companies took CSR efforts to the next level and consumers …

A Year in CSR: The Top 10 Trends of 2014 Read More »