Brand CSR

Sodexo Sets Benchmark for Corporate Responsibility Leadership

Sodexo has been ranked, for the eighth consecutive year, as the best-performing company for Economic, Social and Environmental performance in the benchmark RobecoSAM ‘Sustainability Yearbook 2015’ as Industry Leader and Gold Class. For each industry, the company with the highest score is named the RobecoSAM Industry Leader, and is considered to be the company within …

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To Win Customers, Ensure Your CSR Fits Your Image

This research examines the influence on consumers of the fit, motivation and timing of corporate social responsibility (CSR) initiatives.   The authors used familiar companies, including The Home Depot and Toys R Us, to analyze consumers’ thoughts and feelings after reading about a firms’ CSR initiatives. When consumers viewed CSR as a poor fit or profit-motivated, …

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Back to the future: Harvard ditches the business case

A recent article in Harvard Business Review argues that CSR should not be expected to deliver business benefits. Far from being a fresh insight, this argument risks undermining twenty years of hard-won progress, writes Richard Hardyment. Harvard Business Review (HBR) has started the year with a controversial claim: that it is “asking too much” of …

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Bacardi recognized by Reputation Institute’s Global RepTrak 100 as one of the world’s most reputable companies

Bacardi Limited Continues to Improve Social Responsibility Programs and Environmental Efficiencies as Detailed in Annual Corporate Responsibility Report. Family-owned Bacardi Limited, the world’s largest privately held spirits company, improved upon its environmental efficiencies, launched a global sustainability initiative with industry-first goals, increased engagement with responsible suppliers, and made substantial strides in responsible marketing programs.

Olam launches “Connectivity in the Landscape” CR&S Report 2014

Olam International Limited (“Olam”) has published its 2014 Corporate Responsibility and Sustainability report, which looks at the connections between different impacts on various landscapes in its supply chain.   Olam International Limited (“Olam”), a leading agri-business operating across the value chain in 65 countries, has published its 2014 Corporate Responsibility and Sustainability report, which looks …

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