Brand CSR

MBA Careers Pack Social Impact As Schools Hone Corporate Responsibility

1 Comment / Brand CSR, CSR, India CSR Law, Information / By / May 11, 2015

  Future business leaders are demanding an education that prepares them for grappling with the intersection of business, government and society. The role of business in society has never been greater. The case for corporate responsibility strategies like product innovation, resource efficiency and diverse workforces grows ever stronger. But where demands on businesses to take …

MBA Careers Pack Social Impact As Schools Hone Corporate Responsibility Read More »

7 Steps to Up Your Corporate Social Responsibility Game

Leave a Comment / Brand, Brand CSR, CSR, Information / By / May 7, 2015

In an age when tweets about an earthquake move faster than the human experience of the tremors themselves, good global citizenship is nearly impossible to fake. I could prove this by producing charts and graphs showing how your company culture impacts your profits, employee turnover, job satisfaction and media coverage. But, graphs or no, the …

7 Steps to Up Your Corporate Social Responsibility Game Read More »

CSR for Community : Naim – Case Study

Leave a Comment / Brand CSR, CSR, Information, NGO, research / By / May 3, 2015

Corporations near and far believe that giving back to the community is an important portion of a company’s responsibility as it does business.Aside from achieving KPIs, generating profits and delivering dividends, companies believe it is utmost important to engage with the local community and provide assistance when needed. Presenting one such case study: Naim Naim believes …

CSR for Community : Naim – Case Study Read More »

China_SLSV_CSR

New environmental law may herald dawn for corporate social responsibility in China

Leave a Comment / Brand CSR, CSR, Information / By / May 3, 2015

Since China’s new environmental law came into effect on January 1, the number of penalties imposed on domestic firms has shot through the roof. But a closer look at what kinds of cases occur where reveals more about which local governments are really getting serious about responsible business. Guo Peiyuan, co-founder and general manager of …

New environmental law may herald dawn for corporate social responsibility in China Read More »

SLSV_CSR_Social

3 Ways Brands Can Use Corporate Social Responsibility Principles To Create Better Advertising

Leave a Comment / Brand, Brand CSR, CSR, Information / By / May 3, 2015

  A geniune attempt to build trust with an audience—and give a brand a sense of purpose—can be far more effective than traditional ads. Dove’s “Real Beauty” campaign. Chipotle taking a stand on factory farming, with an assist from Fiona Apple. Patagonia giving away boatloads of lightly worn clothing. These advertising campaigns all have one …

3 Ways Brands Can Use Corporate Social Responsibility Principles To Create Better Advertising Read More »

Scroll to Top
Copyright ©️ 2022 ProLief Ventures Private Limited