Last week, Nestlé released the summary of its 2014 Nestlé in society: Creating Shared Value Report, which highlights the company’s progress — and challenges — in meeting its societal commitments. The report gives stakeholders the opportunity to scrutinize Nestlé’s progress during 2014 against 38 specific objectives. The full online version of the report will be available …
Campaigns often appeal to our better intentions and higher purpose but perhaps they need to focus on answering the question ‘what’s in it for me?’ Why is selling sustainability still so hard? It shouldn’t be. We know that consumers “care”. We have surveys in abundance revealing people pay attention to social and environmental credentials, especially …
The problem with sustainability marketing? Not enough me, me, me Read More »
It’s no longer enough for businesses to simply buy and sell their products and services without considering the world in which they operate. Companies must voluntarily do business in an economically, socially and environmentally responsible manner to be sustainable over the long term. Corporate social responsibility (CSR) will look different for each …
Bacardi Limited Continues to Improve Social Responsibility Programs and Environmental Efficiencies as Detailed in Annual Corporate Responsibility Report. Family-owned Bacardi Limited, the world’s largest privately held spirits company, improved upon its environmental efficiencies, launched a global sustainability initiative with industry-first goals, increased engagement with responsible suppliers, and made substantial strides in responsible marketing programs.
A recent CDP report ranks automakers’ performance in reducing greenhouse gas emissions from their products and operations. But the important discussion isn’t about who is “winning.” After all, many of the company scores are very close, and company performance is driven largely by the markets they sell into. In the United States, for instance, consumers …
A Look Behind the CDP’s Ranking of Auto Companies’ Climate Impacts Read More »
