There’s a saying that rules make the game. Take one day cricket. We’ve seen the game move from 60 overs to 50 overs, from one set of power play overs to three sets of power play overs. Every change in the rules changes the game. The ICC knows this and probably so does the Ministry …
How CSR can make a perceptual difference to a brand Read More »
Turn to the corporate social responsibility (CSR) pages in the annual reports of many big companies and you will see many examples of clinics being opened and schools built. But businesses should cater to their own strengths. For instance, General Electric (GE) generally links its CSR programmes to their core businesses like energy and healthcare.Strengthening …
Corporate social responsibility means building a better business ecosystem Read More »
There are multiple reasons for tepid corporate interest in incubators; among them is lack of awareness There is a list, officially called Schedule VII, which tells companies what they can do under corporate social responsibility (CSR) as prescribed by the Companies Act, 2013.
Constantly evolving rules and anomalies over tax treatment have constrained corporate programmes in the first year that the government’s CSR mandate has been in force On the face of it, Maneka Gandhi’s admonition to big business at an Assocham meeting earlier this month that it was “non-serious” about corporate social responsibility (CSR) is valid. By …
Attitudes among business leaders about the relationship between business and social change are shifting. On the one hand, executives understand that their businesses have an important role to play in solving social problems. On the other hand, the value of corporate social responsibility isn’t clear and many believe a new approach that delivers more return …
How some companies are trying to get more ROI from CSR Read More »
