From buying products associated with a cause they care about to using their online networks to amplify social and environmental messages, Millennials are universally more engaged in corporate social responsibility (CSR) efforts, according to the newly released 2015 Cone Communications Millennial CSR Study. The study, the most comprehensive snapshot of how Millennials engage with CSR …
Financial institutions are integrating environmental and social concerns into their decision-making, says Michael Jantzi of Sustainalytics
In the early 2000s, the idea of aligning a company’s donations and expertise with its industrial interests, or issues considered significant to the business, cast a new light on the age-old practice of corporate philanthropy. Fast-forward a few years, however, and CSR is already giving way to an even more elevated concept, as leading enterprises …
Yesterday when my colleague Fred signed onto the Google homepage he was met with an invitation to donate to the international migrant crisis. Google would match his contribution dollar for dollar. How could he say no, thought Fred, and he gave $25. Google’s refugee fundraising effort, launched on Sept. 15, has already raised $9 …
Companies with the best CSR Reputations in the world Read More »
What images come to mind when you think of Tom’s? Perhaps it’s an image of the fashionable espadrille, but for me at least, it’s an image from one of their marketing campaigns: a group of Tom’s employees walking towards the camera in an impoverished community with gifts in hand–the gift of shoes. When Tom’s burst …
