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Brands need strong CSR values

The great majority of consumers around the world believe their purchase decisions can have some effect on social and environmental issues and expect brands and businesses to behave in a similar manner a new report has found. Cone Communications and Ebiquity undertook a global study of consumer attitudes, perceptions and behaviours around corporate social responsibility …

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Companies’ P&L accounts to have separate CSR Expenditure head

Companies will have to disclose their CSR Expenditure as a separate head in their profit and loss statements, accounting regulator ICAI has said. Besides, if a company spends more than the mandatory two per cent of profit for Corporate Social Responsibility (CSR), the excess amount can not be carried forward for any set off against …

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SBI creates foundation for group CSR activities

The nation’s largest lender State Bank of India (SBI) has created a separate company, SBI Foundation, to carry out its massive CSR initiatives and hopes to get it “running” from July. “We have been spending over 1 per cent of our profit on CSR even before the new law on corporate social responsibility (CSR), mandating …

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Consumers want to know about your CSR

The great majority of consumers around the world believe their purchase decisions can have some effect on social and environmental issues and expect brands and businesses to behave in a similar manner a new report has found. Cone Communications and Ebiquity undertook a global study of consumer attitudes, perceptions and behaviours around corporate social responsibility …

Consumers want to know about your CSR Read More »

How Involved Should CEOs Be in Social Causes?

  What is the difference between a CEO using the corporate “bully pulpit” to express her or his values, and just being a bully in forcibly imposing those values on others, specifically by threatening or imposing economic sanctions? What are the red lines between passionate protest by prominent individuals, responsible commentary by corporate representatives, and …

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