SLSV

How to make the most of CSR in your business

  British companies’ record on corporate social responsibility (CSR) is mixed at best. Some companies have CSR so deeply embedded in their institutional DNA that it has now become an intrinsic part of their identity and how they position themselves in their respective marketplaces.For many others though, particularly those starting off down the CSR road, …

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How CSR can make a perceptual difference to a brand

There’s a saying that rules make the game. Take one day cricket. We’ve seen the game move from 60 overs to 50 overs, from one set of power play overs to three sets of power play overs. Every change in the rules changes the game. The ICC knows this and probably so does the Ministry …

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22 Noida schools adopted in CSR

Last week, a private company adopted 22 government schools as part of their corporate social responsibility portfolio. It will make financial contributions, provide infrastructure and also hire teachers for English in these schools. Various corporate houses have, so far, adopted 54 schools in the district.Officials said 470 district schools, with one lakh students in total, …

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Corporate social responsibility means building a better business ecosystem

Turn to the corporate social responsibility (CSR) pages in the annual reports of many big companies and you will see many examples of clinics being opened and schools built. But businesses should cater to their own strengths. For instance, General Electric (GE) generally links its CSR programmes to their core businesses like energy and healthcare.Strengthening …

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