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Corporate Social Responsibility’s New Rules of the Road for Business

“Conversations about the obligations of business in society go back at least as far as John Locke, with his focus on human rights in the late 1600’s, as well as to Adam Smith and his focus on morality in The Theory of Moral Sentiments in 1759,” says Bentley Associate Professor of Management Jill Brown. Terms …

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Corporates need to administer CSR productively

The amendment to the Companies Act in 2013 made corporate social responsibility mandatory in India.   A knee-jerk reaction to the obligatory nature of such an amendment is akin to the taxes enforced by the government on companies. But isn’t it beneficial for a company to be able to contribute to society, on which it …

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Companies caring for employees attract socially responsible funds

Looking after your employees is good for business as it can attract 35 per cent more investment from socially responsible funds, a study by an assistant professor of Warwick Business School has found. Onur Tosun looked at 1,585 US corporations and 47 socially responsible investment (SRI) funds and found that the companies which treated their …

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Profit maximisation is passe

A takeout from the 2008 crisis is that businesses must create ‘shared value’ for all stakeholders In the West, there is a growing realisation that the role of corporations in society is not just to focus on shareholder wealth maximisation. Academics such as Roger Martin, from the University of Toronto, have argued post the financial …

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